Issue #97

Nick M. Brown, “The Peace Corps: Overview and Issues,” Congressional Reference Service, RS21168, updated June 26, 2019.  This report, written with CRS’s usual balance and analytical precision, examines origins, objectives, activities, and current issues confronting the Peace Corps – described as “an agency of both international development and public diplomacy” that sends more than 7,000 American volunteers abroad annually to promote “world peace and friendship” at the grassroots level in 61 countries.  Key issues include: (1) reductions in funding and volunteer participation, (2) failure to enact Peace Corps authorization legislation since 1999, (3) challenges in recruiting generalists and highly skilled professionals, (4) tradeoffs between development and public diplomacy goals, (5) the future of “Peace Corps Response” (a small program that recruits older volunteers), (6) streamlined recruitment and country assignment procedures, (7) systematic project development and evaluation, (8) volunteer safety and security, (9) systems for addressing sexual assaults on volunteers, (10) evacuation and program closure procedures, (11) volunteer health care during and after service abroad, (12) contested provisions on abortions in volunteer health benefit plans, (13) implementation of “third goal” activities that promote American’s understanding of other peoples, (14) post-service benefit legislation, (15) strengths and limitations of the five year rule for most Peace Corps staff, (16) partnerships with corporations and federal agencies, and (17) a proposed Peace Corps commemorative site in the District of Columbia.

“Cultural Diplomacy at the Front Stage of Canada’s Foreign Policy,” The Standing Senate Committee on Foreign Affairs and International Trade, Ottawa, Canada, 2019.  This 102-page report focuses on realizing “the full potential of cultural diplomacy” as a central pillar in Canada’s foreign policy.  It is based on extensive hearings the Senate Committee held with scholars, practitioners in cultural and arts communities, and officials in Canada and other countries.  Its key recommendations call for: (1) Canada’s government to develop and implement a cultural diplomacy strategy that articulates objectives, roles and responsibilities, and identifies necessary budget resources; (2) greater collaboration with Canada’s provinces, territories, and municipalities; (3) development of performance measures to assess short-term and long-term results; (4) enhanced skills, knowledge, and tools to increase the cultural diplomacy capacity of Canada’s foreign missions and increased training for employees; and (5) creation of a modernized Canadian Studies Program. The report includes detailed discussions of the practice and benefits of cultural diplomacy as a category of foreign affairs practice, graphics, statistics on expenditures, and extensive bibliographic references.

William Davies, Nervous States: Democracy and the Decline of Reason,  (W.W. Norton & Company, 2019).  Davies (University of London) rests his central argument on two important 17th-century binaries – mind and body, war and peace — that he contends have weakened during the past century.  He argues regarding the former that  “advances in neuroscience have elevated the brain over the mind as the main way we understand ourselves, showing the importance of emotion and physiology to all decision-making.”  Regarding the latter, new forms of violence (cyber warfare, non-state aggression) blur differences between war and law enforcement.  In intermediate gray zones, Davies asserts, “lie nervous states, individuals and governments living in a state of constant and heightened alertness, relying increasingly on feeling rather than fact.”  Experts and reason matter less; popular sentiment and emotion matter more. His book connects historical patterns with assessments of current phenomena: crowd behavior, the power of contagion, politics as virus, weaponizing everyday objects (cars, planes, and Facebook), narratives that account for suffering, public argument as a form of warfare, propaganda, language as a tool for domination, and uses and abuses of big data.  More facts and reason won’t suffice, Davies writes in a brief concluding chapter.  Experts and political leaders must pay more attention to the role of feelings in politics; understand voices of fear, pain, and resentment; “rediscover the political capacity to make simple, realistic, and life-changing promises;” generate policies predicated on treating everyone equally; and connect their words with experiences of citizens.  The considerable strengths of this book are its insights into how we got here; more from Davies on implications of his call for greater attention to emotion going forward would be welcome.

Larry Diamond, Ill Winds: Saving Democracy from Russian Rage, Chinese Ambition, and American Complacency, (Penguin Press, 2019).  Diamond (Stanford University), a leading scholar in democracy studies, examines the halt in democracy’s expansion propelled by elected leaders acting as agents of democratic destruction (Russia, Turkey, Egypt, Thailand, Kenya, Tanzania) and a wave of illiberal populism (Hungary, Poland, Brazil, the Philippines, and the United States).  His causal factors include macro-trends creating anxiety over immigration and economic inequality, disastrous US interventions in the Middle East, President Trump’s embrace of dictators and disregard for democratic norms, and China and Russia’s use of “sharp power” to erode the integrity of civic and political institutions in democracies.  His prescriptions: (1) recognize there is no technical fix for democracy promotion, (2) undertake a long-term effort with innovative and transparent methods in a new global contest of values and ideas, (3) reject turning inward and closing doors to foreigners, and (4) return to a democracy at home worthy of emulation.

Diamond urges Americans to reboot and greatly expand US “public diplomacy for democracy.”  His proposals include (1) more Fulbright scholarships and other exchange programs, (2) expanded and accelerated US broadcasting, (3) achieving the promise of the State Department’s Global Engagement Center without “adopting the penchant for falsehood of the Kremlin and Trump,” (4) mass-produced democracy content flash drives, (5) translations of classic and modern works on democracy into multiple languages, and (6) new tools to open access to the internet in autocratic countries.  Diamond endorses calls to create a “USIA on steroids,” quickly observing, however, that reviving a government entity “is never an easy political lift.”  Like others in this terrain, he fails to discuss whether and how such an entity would be a good fit for 21st century whole of government diplomacy.  See also Larry Diamond, “Democracy Demotion: How the Freedom Agenda Fell Apart,”  Foreign Affairs, July/August 2019, pp. 17-25.

Kathy Fitzpatrick, Candace L. White, and Lindsey M. Bier, “C-suite Perspectives on Corporate Diplomacy as a Component of Public Diplomacy,”  Place Branding and Public Diplomacy, May 2019.  Fitzpatrick (American University), White (University of Tennessee), and Bier (University of Southern California) examine how corporate executives understand the concept and practice of so-called “corporate diplomacy” and the potential for public-private public diplomacy partnerships.  Based on their interviews, the authors reach two broad conclusions.  (1) Corporate communication officers have little interest in promoting national images, cultures, and values among foreign publics, and they perceive no obligation to support government public diplomacy objectives.  Rather they seek to advance economic self-interest through creation of corporate identities and brands, and development of beneficial operating environments. (2) Nevertheless, opportunities exist for public diplomats to collaborate with corporations on issues that serve public and corporate interests such as food safety, education, disaster relief, and health care.  Their article contains a literature review, analysis of relevant concepts and definitions in both corporate and diplomacy domains, assessments of implications of their findings, and suggestions for future research.

Greg Grandin, The End of the Myth: From the Frontier to the Border Wall in the Mind of America,  (Metropolitan Books, 2019).  The myth of endless promise in an apparently limitless frontier, Yale University historian Grandin writes, has long served as an explanation of US power and wealth, a safety valve for its social problems, and a foundation for Americans’ belief in their exemption from “nature’s limits, society’s burdens, and history’s ambiguities.”  But now the frontier has closed.  Expansion is no longer a viable symbol and solution. Donald Trump’s border wall, whether or not it is built, is an illusion that both recognizes and refuses limits, “an allegorical tombstone marking the end of American exceptionalism.” Time will tell whether Grandin’s thesis holds – and the extent to which a culture rooted in British colonial expansion and the primacy of individual, inherent rights survives demographic and social change.  But he has written a sweeping and compelling account of America’s expansion: its wars, materialism, militarism, racism, displacement of indigenous peoples, politics, and foreign policies.  Diplomacy scholars and practitioners who rightly lament America’s relative inattention to diplomacy and vastly disproportionate budgets for hard power instruments will find an abundance of explanations in Grandin’s insights and ideas.

Ellen Huijgh, Public Diplomacy at Home: Domestic Dimensions,  (Brill, Nijhoff, 2019).  Ellen Huijgh’s pioneering scholarship led the way to a new and deeper understanding of the domestic dimensions of public diplomacy as practiced by state, sub-state, and civil society actors. Her publications include numerous articles, editing and co-authoring a special edition of The Hague Journal of Diplomacy on “The Domestic Dimensions of Public Diplomacy,”  and co-editing the Oxford Bibliographies Online 2013 edition of Public Diplomacy.  She was affiliated with the Netherlands Institute of International Relations ‘Clingendael’ and a non-resident fellow at the University of California’s Center on Public Diplomacy.  Her innovative work, transnational and cross-cultural, provides a foundation for future scholarship and debate on her thought-provoking ideas.  Many thanks to Jan Melissen, Series Editor, Brill Diplomatic Studies, and Brill’s Irene Van Rossum for compiling this collection of her publications.  Ellen was a friend and valued colleague of many readers of this list.  Her untimely death in 2018 cut short a promising career, but she left us with important publications, valuable insights, and practice-oriented concepts that continue to gain traction.

Marian L. Lawson and Susan B. Epstein, “Democracy Promotion: An Objective of US Foreign Assistance,” Congressional Reference Service, CRS Report, R44858, updated January 4, 2019.  CRS analysts Lawson and Epstein offer a concise and clearly written overview of democracy promotion activities funded by Congress and carried out by the State Department, USAID, the National Endowment for Democracy (NED), and other entities. Their report provides a succinct history of US democracy assistance, the roles of federal agencies and NED, past and present funding breakdowns by agency and categories of assistance, and key arguments made by democracy promotion’s critics and advocates. They conclude with brief assessments of issues for Congress to consider: the low priority given to democracy promotion by the Trump administration and the President’s frequent high praise for authoritarian regimes, proposed deep cuts in funding, effectiveness and oversight concerns, advantages and disadvantages of direct (USAID) and indirect (NED) approaches, the benefits of projecting democratic values relative to support for security and economic interests, and the implications of alternative governance models such as China’s “authoritarian capitalism.”

New Approaches to International History Series, Bloomsbury Academic.  Edited by Thomas Zeiler (University of Colorado Boulder), this series focuses on new developments in international history “such as the cultural turn and transnationalism, as well as the classical high politics of state-centric policymaking and diplomatic relations.” The texts are written particularly for upper-level undergraduate and graduate-level students.  Recent titles include: Michael L. Krenn,  The History of United States Cultural Diplomacy, (2017); Daniel Gorman,  International Cooperation in the Early Twentieth Century, (2019); Osamah F. Khalil, ed.,  United States Relations With China and Iran: Toward the Asian Century, (2019); and Asa McKercher, Canada and the World,  (2019).  Titles forthcoming in 2020 include Cyrus Schayegh, ed., Globalizing the U.S. Presidency: Postcolonial Views of John F. Kennedy, and Daniel Hucker, Public Opinion and 20th-Century Diplomacy.  (Courtesy of Louis Clerc).

Peter Pomerantsev, This Is Not Propaganda: Adventures in the War Against Reality, (PublicAffairs, 2019).  Pomerantsev (London School of Economics) follows his acclaimed Nothing is True and Everything Is Possible: The Surreal Heart of the New Russia (2014) with this global survey of what he describes as a “world of influence operations run amok, where dark ads, psyops, hacks, bots, soft facts, ISIS, Putin, trolls, and Trump seek to shape our very reality.”  Woven into his narrative are memories of his dissident parents’ difficulties with the KGB in the Soviet Union, their emigration to West Germany and the United Kingdom, where his father worked with Radio Free Europe and the BBC World Service.  His book combines memoir; stories of encounters with disparate actors seeking to weaponize information in Odessa, Manila, Mexico City, New Jersey, and elsewhere; and insights gleaned from his search for “sparks of sense” to present to “representatives of the waning Liberal Democratic Order.”

“Review of Allegations of Politicized and Improper Personnel Practices in the Bureau of International Organization Affairs,” Office of Inspector General (OIG), US Department of State, August 2019.  State’s OIG reports on inappropriate practices in Department’s IO Bureau that “included disrespectful and hostile treatment of employees, accusations against and harassment of career employees premised on claims that they were ‘disloyal’ based on their perceived political views, and retaliation associated with conflicts of interest.”  The OIG also found numerous employees had raised concerns.  Department officials “counseled IO leadership,” but Assistant Secretary for IO, Kevin Moley, “did not take significant action to respond to such concerns.”  See also Colum Lynch and Robbie Graemer, “State Department Watchdog Censures Two Trump Appointees for Harassing Career Staffers,”  August 15, 2019, Foreign Policy; Alison Durkee, “Investigation Finds Political Purge Inside Trump’s State Department,”   August 16, 2019, Vanity Fair.

Sophia Rosenfeld, “Truth and Consequences,”  The Hedgehog Review, Summer 2019, 18-24.  Rosenfeld (University of Pennsylvania) makes every word count in this elegant essay on episodic struggles over what constitutes truth and who gets to say so.  Messy disagreements leading to minimal agreement on what reality looks like have been baked into democratic politics since the origins of modern democracy in the 18th century.  Today’s “truth” crisis is not new to the extent it rests on contests over what constitutes “serviceable truth” between cohorts with different relationships to knowledge and virtue – elites enabled by education, training, and varieties of privilege and “real” people informed by faith, instinct, and practical experience.  What is new is the growing inability of people in epistemic tribes, fueled by information hyper-abundance, to agree that truth, however elusive, matters as collective aspiration.  She pleas for determined effort, within a framework of pluralism, “to find some elemental convictions about the nature of reality that we can hold in common.”

Kori Schake, “Back to Basics: How to Make Right What Trump Gets Wrong,”  Foreign Affairs, May/June 2019, 36-43.  In this essay, Schake (International Institute for Strategic Studies), after general observations on grand strategy, offers thoughts on “diplomacy done right.”  Her recipe for change: (1) return to incorporating liberal values in foreign policy; (2) set up allies to succeed and give them credit when they do; (3) stop “fetishizing” the military and its mission creep in diplomacy based on a vast resource advantage; and (4) implement a major overhaul of the Department of State. Schake’s brief list of interesting ideas on recruitment, training, and overseas deployment at State call for elaboration and debate.

Paul Sharp, Diplomacy in the 21st Century: A Brief Introduction, (Routledge, 2019).  Sharp (University of Minnesota Duluth) has written a clear, teachable, and valuable book.  His intent is twofold: (1) to explain diplomacy, its origins, concepts, and practice, and (2) to advocate for the increasing importance of diplomats and their work today.  In part one, he provides basic ideas about diplomacy as a distinct form of human relations, entities and people that engage in diplomacy, why diplomats matter, and principles of diplomatic practice and success.  He develops a core distinction between diplomacy of managing relations and the diplomacy of solving problems.  In today’s uncertain world, he argues, we need greater attention to the diplomacy of relations.  In part two, after a short discourse on the risks of using “bad” as an evaluative term in assessing moral character, professional competence and consequences for others in diplomacy, he discusses the diplomacy of bad leaders, bad media, and bad followers.  In part three, he concludes with an assessment of diplomacy and bad diplomats.

Particularly useful is his treatment of how public diplomacy responds to increasingly differentiated publics and the disaggregated state – and the dissolution of boundaries between public diplomacy, diplomacy, international relations, and domestic relations.  Sharp draws on foundational ideas in his masterful pioneering study, Diplomatic Theory of International Relations (2009).  His new book puts his theoretical ideas in a form that is highly accessible to undergraduate and graduate students and to practitioners in diplomacy training courses: fresh prose, enumerated learning objectives, a glossary of terms, and numerous boxed illustrative cases, most drawn from today’s issues.  Sharp and other diplomacy scholars are providing excellent instructional material.  If only IR and communication departments could overcome their pervasive reluctance to offer courses on diplomacy as a field of study and practice.  If only.

“Strengthening the Department of State,” The American Academy of Diplomacy, May 2019.  This 73-page report, drafted by Robert M. Beecroft and John Naland, the Academy (self-described as an “association of former US senior ambassadors and high-level government officials”) looks at ways to “better identify, recruit, train, support, equip, and protect State’s people.”  In contrast to previous reports that focused primarily on the Foreign Service and what it describes as the “traditional work of diplomats – policy recommendations, reporting, and negotiations,” the Academy focuses here on the State Department’s “rigid, frustrating” Civil Service system.  One key recommendation is a pilot project to create “an excepted rank-in-person model for part of the Civil Service,” with “up or out” promotion criteria, which would be “supplemented by robust rotation and development policies, a more meaningful evaluation process, and mandatory leadership training.” (Although sensitive to the need for employee buy-in for this pilot project, the report makes no mention of USIA’s attempt in the 1970s to create a mandatory “up or out” system for its Civil Service employees, which the Agency eventually terminated after successful litigation by its employee union.)  The report also makes recommendations to strengthen three categories of Foreign Service Specialists: office management, information technology, and diplomatic security.  Importantly, the Academy renews its compelling recommendation made for career-long professional education for Foreign Service and Civil Service employees, comparable to what is required by the military, the law, and “every other endeavor with a claim to professionalism.”

“USAGM 2018 Annual Report,”  August 2019, US Agency for Global Media (USAGM).  This report from the rebranded USAGM (formerly the Broadcasting Board of Governors) provides information on the programs, audience levels, budgets, strategies, and media environments of the federal Agency’s five networks: Voice of America, Radio Free Europe/Radio Liberty, the Office of Cuba Broadcasting, Radio Free Asia, and the Middle East Broadcasting Networks.  According to USAGM’s CEO John Lansing, USAGM “made the most significant progress yet in our transformation into a modern and nimble media enterprise.”  In a report long on proclaimed achievements and short on critical self-examination, Lansing gives particular emphasis to “our largest audience growth ever – a jump from 278 million in 2017 to a total of 345 million in 2018.” For a thoughtful critique of USAGM’s presentation of its audience numbers, see Kim Andrew Elliott, “The USAGM Audience Increase: Less Startling Than Meets the Eye,”  March 27, 2019, CPD Blog, USC Center for Public Diplomacy.

Recent Blogs and Other Items of Interest

Phillip C. Arceneaux, “Information Intervention: The Mending of a Fractured Paradigm,”  July 22, 2019, CPD Blog, USC Center for Public Diplomacy.

Erin Banco, “Influence Peddling, Double-Dealing, and Trumpworld Swampmen: How U.S. Plans for the World’s Fair Fell Apart,”  August 20, 2019, Daily Beast.

Martha Bayles, “Reality Made Me Do It,”  Summer 2019, The Hedgehog Review.

Corneliu Bjola, “How Digital Propaganda May Affect EU Elections 2019: The Good, the Bad, and the Ugly,”  May 21, 2019, CPD Blog, USC Center for Public Diplomacy.

“Bureau of Global Public Affairs,”  2019, US Department of State; Joe Johnson, “Evolution of Public Diplomacy One Mutation at a Time,”  April 15, 2019, Public Diplomacy Council; “Carol Morello, “State Department to Take a Step Into the Digital Age in Effort to Counter Disinformation,”  April 12, 2019, The Washington Post.

“The Competition for Collaboration,”  May 2019; “The Shape of Global Higher Education: International Comparisons With Europe,”  May 2019, British Council.

“Congressional International Exchange and Study Caucus,”  Dear Colleague Letter, Reps. James A. Himes and Robert W. Bishop,” August 2019, Courtesy of Alliance for International Exchange.

“A Europe That Protects: EU Reports on Progress in Fighting Disinformation Ahead of European Council,”  June 14, 2019, Press Release, European Commission.

“Foreign Relations Reauthorization: Background and Issues,” June 27, 2019, In Focus, Congressional Research Service.  CRS, June 2109

Cory R. Gill and Edward J. Collins-Chase, “U.S. Overseas Diplomatic Presence: Background and Issues for Congress,”  June 6, 2019, IF 11242, Congressional Reference Service.

Susan Glasser, “Mike Pompeo, The Secretary of Trump,”  August 19, 2019, The New Yorker.

Robbie Gramer, “Diplomats Losing Out to Trump Picks for Top Spots,”  August 15, 2019, Foreign Policy.

Erica L. Green, “Visa Delays at Backlogged Immigration Service Strand International Students,”  June 16, 2019, The New York Times.

Naima Green-Riley, “Huawei’s ‘Teachable Moment’ on Public Diplomacy,”  May 21, 2019, Geopolitical Monitor.

Alan Heil, “A Struggle for Minds in Closed Societies: a Radio Free Asia Update,”  August 12, 2019, Public Diplomacy Council.

“H.R. 2159: Public Diplomacy Modernization Act of 2019,”  April 9, 2019, Govtrack.us.

“H.R. 3571: City and State Diplomacy Act,”  June 27, 2019, Govtrack.us.

Dan Hurley, “Was It An Invisible Attack on U.S. Diplomats or Something Stranger,”   May 15, 2019, The New York Times Magazine.

Lynda Jessup, “Cultural Diplomacy: Bridging the Study-Practice Gap,”  June 4, 2019, CPD Blog, USC Center on Public Diplomacy.

Olga Krasnyak, “Strategizing Science Diplomacy,”  May 16, 2019, CPD Blog, USC Center for Public Diplomacy.

Richard Lebaron and Sarah Aljishi, “The Decline of MENA Students Coming to the United States: Why That’s a Problem,”  June 13, 2019, Atlantic Council.

Ilan Manor, “How America Uses Instagram to Indict Iran,”  July 5, 2019, USC Center on Public Diplomacy, CPD Blog.

Jacob McCarty, “Cities Are The Future: We Need To Coordinate Their International Diplomacy,”  July 29, 2019, The Hill.

Tom McTague and Prashant Rao, “Leaks Are Changing How Diplomats Talk,”  July 18, 2019, The Atlantic.

Carol Morello, “Some U.S. Embassies Still Hoisting Rainbow Flags Despite Advisory From Washington,”  June 8, 2019, The Washington Post.

Matias J. Ocner and Nora Gamez Torres, “Doctors Found Changes in the Brains of Diplomats Allegedly Attacked in Havana,”  July 23, 2019, The Miami Herald.

Chuck Park, “I Can No Longer Justify Being a Part of Trump’s ‘Complacent State.’ So I’m Resigning,”  August 8, 2019, The Washington Post.

James Pamment, “Sports Stars & Soft Power: New Takes on Sports Diplomacy,”  April 13, 2019, CPD Blog, USC Center on Public Diplomacy; “Special Issue: Sports Diplomacy,” September 2019, Place Branding and Public Diplomacy.

Champa Patel, “Embrace Soft Power (But Recognize Its Limits),”  June 12, 2019, Chatham House.

“Rethinking America’s Approach to the World,”  August 18, 2019, Editorial, The New York Times.

Kori N. Schake and Brent McGurk, “Compete With China? Support a GI Bill for Diplomacy,”  May 13, 2019, The Washington Post.

Rod Schoonover, “The White House Blocked My Report on Climate Change and National Security,”  July 30, 2019, The New York Times.

Lara Seligman, “US Military Slashes Foreign-Language Training: The Cut To Immersion Programs Comes As the Pentagon Redirects Resources To Trump’s Border Wall and Reduces America’s Troop Presence Overseas,”  May 13, 2019, Foreign Policy.

Neely Tucker, “Inquiring Minds: Ryan Semmes (Re journals of US diplomat Benjamin Moran, 1853-1874),”  June 17, 2019, Library of Congress Blog; “Benjamin Moran Journals, 1851-1875,”  Library of Congress Manuscript/Mixed Formats (Collection).

Elizabeth Warren, “Revitalizing Diplomacy: A 21st Century Foreign Service,”  June 28, 2019; Rishka Dugyala, “How Elizabeth Warren Would Bolster US Diplomacy,”  June 28, 2019, Politico.

Huizhong Wu, “Move Over Trump: China’s Tweeting Diplomats Open Fresh Front in Propaganda Fight,”  July 16, 2019, Reuters.

Gem From The Past  

Thomas Carothers, Aiding Democracy Abroad: The Learning Curve, (Carnegie Endowment for International Peace, 1999).  Carothers, the Carnegie Endowment’s Vice-President for Studies, has long been a leading authority on democracy promotion, human rights, and governance.  As the above reading list shows, democratization today faces strong “ill winds” in a liberal world order now under assault from creeping authoritarianism and viral strains of populism grounded in nativism and grievance politics.  Two decades ago, Aiding Democracy Abroad was a landmark addition to Carothers’ many books and articles that combine penetrating arms-length analysis with deep knowledge of the work of US practitioners (notably USAID, the National Endowment for Democracy, and its grantees) and democracy practitioners abroad.  Its insights, developed at the crest of democracy’s so-called “third wave,” still illuminate.  Carothers steers a path between democratization’s skeptics and uncritical enthusiasts.  He examines historical patterns and the strategies, tools, and methods used by government and civil society practitioners.  Case studies support his evidence-based assessments of conceptual shortcomings and lessons learned from hands-on experience.  Democratization’s context has changed substantially, but Carothers’s persuasive call for democratizers to pay heed to power and interests – from perspectives “based on idealistic aspirations tempered by realistic considerations” – remains highly relevant.

IPDGC welcomes new PD Fellow: Emilia Puma

Side-by-side logos of IPDGC and US State Department

Please welcome our new Public Diplomacy Fellow, Emilia Puma!

A 28-year veteran of the U.S. Foreign Service, Ms. Puma joins the School of Media and Public Affairs this coming academic year 2019-2021.

Ms. Puma served most recently as the Acting DAS for Public Diplomacy and Central Asian Affairs in the South and Central Asian Affairs Bureau at the U.S. State Department. She also served as the Foreign Policy Advisor to the Chief of Staff of the U.S. Air Force (CSAF). In that position, she provided regular counsel to the CSAF and other Air Force leadership on U.S. foreign policy and international politics and served as a liaison between the State Department and U.S. Air Force.

Ms. Puma entered the Foreign Service in 1991 as an officer in the U.S. Information Agency. Her Public Diplomacy assignments include Public Affairs Officer in Madrid, Spain; Director of the Office of Press and Public Diplomacy in the Bureau of Near Eastern Affairs; and assignments in Kosovo, Italy, Canada, Barbados, and Honduras. Additionally, she has undertaken non-PD assignments as U.S. Government Coordinator for the Winter Olympics in Turin, Italy; desk officer for Serbia, Montenegro and Albania in the Office of the Assistance Coordinator, Bureau of European Affairs; and Congressional Liaison Officer in the Bureau of International Narcotics and Law Enforcement Affairs.

Get to know more about our new PD Fellow.

– by Yvonne Oh, IPDGC Program Coordinator

Emilia A. Puma

 Emilia Puma (in yellow) with Rumsfeld Fellows visitng the U.S. State Department

 

Public Diplomacy Fellow, 2019-2021

Emilia A. Puma is the GW Visiting State Department Public Diplomacy Fellow for the 2019 – 2021 academic year.

Ms. Puma is a 28-year veteran of the U.S. foreign service.  She holds the rank of Minister Counselor.  Ms. Puma began her career in the former United States Information Agency (USIA), where she held positions in Public Diplomacy offices in New Delhi, India; Tegucigalpa, Honduras; Calcutta, India; and Bridgetown, Barbados.

In 1999, USIA merged with the U.S. Department of State. Since then, Ms. Puma has held overseas positions as Olympics Coordinator in Turin, Italy; Cultural Affairs Officer in Ottawa, Canada; Public Affairs Officer in Pristina, Kosovo; Cultural Affairs Officer in Rome, Italy; Public Affairs Officer in Madrid, Spain.

Ms. Puma’s domestic assignments include tours in International Narcotics & Law Enforcement Affairs; the Office of the Coordinator for Assistance to Europe in the Bureau of European Affairs; Office Director for Press & Public Diplomacy in the Bureau of Near Eastern Affairs; and Acting Deputy Assistant Secretary for Public Diplomacy and Central Asian Affairs in the Bureau of South & Central Asian Affairs.  She also served as foreign policy advisor (POLAD) for the Chief of Staff of the U.S. Air Force.

Ms. Puma holds a B.A. in English and French literature from the University of Pennsylvania; a M.A. in English literature from UCLA; and a M.A. in French Literature from Columbia University.  She is originally from Philadelphia, and remains a diehard fan of the Philadelphia Eagles!

Issue #96

Alison Baily, “Teaching for Peace: Education in Conflict and Recovery,” British Council, 2019.  This 25-page report by the British Council’s Alison Baily examines challenges facing international education providers, governments supporting international development, national governments in fragile and conflict-affected states, and international NGOs.  The report is based on research the Council commissioned from the Senator George J. Mitchell Institute for Global Peace, Security, and Justice at Queens University Belfast.  Her findings and recommendations address ways in which education can help with long-term recovery from effects of lost years of education, displaced workers, psychological trauma, and divisions within communities.  The full report can be downloaded from the link.
 
Bianca Baumler, “EU Public Diplomacy: Adapting to an Ever-Changing World,”  CPD Perspectives, USC Center on Public Diplomacy, Paper 2, April 2019.  Baumler (EU consultant and former EU communications officer in Syria and Ukraine) examines reputational, structural, and procedural challenges in the European Union’s public diplomacy.  Her paper focuses on the EU’s Global Strategy; tools and methods of the European External Action Service; case studies of the EU’s public diplomacy in Ukraine, Indonesia, and Hong Kong; social media analytics and qualitative evaluation alternatives; and the value of outsourcing some public diplomacy work to public relations and communications professionals.  She concludes with discussion of eight recommendations for diplomacy practitioners.  
 
William J. Burns, The Back Channel: A Memoir of American Diplomacy and the Case for Its Renewal, (Random House, 2019).  Retired Ambassador Burns (Carnegie Endowment) provides an account of US diplomacy abroad and diplomatic politics in Washington during his tenure as one of the most distinguished and consequential career diplomats of his generation.  The strengths of this book are considerable: Burns’ firsthand insights into the diplomacy and off-stage politics of the first Gulf War, the Iraq war decision and its consequences, Putin’s rise to power, the Arab Spring and its aftermath, Obama’s Libya and Syria policies, secret negotiations with Iranian diplomats in Oman on Iran’s nuclear program, and his views on a strategy after President Trump’s “nasty brew of belligerent unilateralism, mercantilism, and unreconstructed nationalism.”  Burns also provides compelling arguments for resisting overreliance on military tools and reinvention of US diplomacy.  He calls for updated skills and sharper focus on 21st century issues (technology, economics, energy, and climate) and for serious institutional changes in the State Department’s rigid personnel systems, lumbering deliberative processes, risk aversion, and fortress embassies.  But readers will look in vain for more than trace mentions of diplomacy’s public dimension, the impact of social media, and tools and methods required to engage publics as well as governments.  Burns’ diplomacy truly is “back channel,” which stands in contrast to the memoirs and practices of other top diplomats of his generation (Christopher Hill, Richard Holbrooke, Nicholas Burns, Robert Ford, Michael McFaul, Wendy Sherman, Christopher Stevens, Hillary Clinton, and John Kerry).  
 
“The Collaboratory Launches 22.33 – A Podcast of Life Changing Stories,”  Bureau of Educational and Cultural Affairs (ECA), US Department of State.  22.33 is a weekly podcast of first person stories of foreign and American participants in ECA-sponsored international exchanges.  ECA’s intent is to feature narratives that “illustrate the full range of growth, adventure, and discomfort which goes into an international exchange.”  The podcast’s name, 22.33, is taken from legislation signed by President John F. Kennedy that established ECA.  New episodes are released on Fridays and are available on major podcast platforms.  Photos, podcast transcripts, a web player for each episode, and an archive of previous episodes, and additional information can be found on ECA’s podcast homepage.
 
William E. Connolly, Aspirational Fascism: The Struggle for Multifaceted Democracy Under Trumpism, (University of Minnesota Press, 2017).  This slim “preliminary” study, Connolly tells us, was written as a three-part “genealogy of aspirational fascism” after his spring 2017 Johns Hopkins University graduate seminar on “What Was/Is Fascism.”  Chapter 1 compares the rhetorical styles of the early Hitler and Donald Trump.  Apples and oranges, yes, but he sees value in “highlighting differences across partial affinities.”  Connolly looks at “big lie scenarios” and commonalities in their appreciation of the “power of public speeches to infect and move a large populace primed to listen by historical shocks, resentments, grievances, and embodied dispositions.” Chapter 2 compares body languages and demeanor, forms of affective communication, and modes of contagion within and below linguistic practice – gesture, posture, facial expression, hand movements, jaw settings, habits of eye contact, and styles of walking. In Chapter 3, Connolly argues the most effective antidote is a multifaceted pluralism characterized by open democratic elections and a strong ethos of egalitarianism related to income, job security, education prospects, retirement opportunity, and cultural dignity.
 
Nicholas J. Cull, Public Diplomacy: Foundations for Global Engagement in the Digital Age, (Polity, 2019).  There is substance of considerable value in this book.  Nick Cull (University of Southern California), public diplomacy’s premier historian, draws on years of teaching and research to provide what he calls “a single foundational text for diplomat students and student diplomats.” In imaginative prose he frames concepts, explains practitioners’ tools and methods, and offers much to ponder and debate.  Cull has broadened his foundational template (listening, advocacy, cultural diplomacy, exchange diplomacy, and international broadcasting) to include nation branding and partnership, key elements that he argues have emerged from “the new public diplomacy.”  He provides abundant empirical evidence for these ideas from a broad range of countries and three fully developed historical case studies: Britain in World War II, the US in the Cold War, and the international campaign against apartheid in South Africa. Digital approaches and social media appear throughout as important issues and tools to be integrated in an understanding of diplomacy, not treated in isolation.  He concludes with a discussion of today’s hot issue, “weaponized information.”  Cull’s historical arc is long, but his most absorbing formulations turn on the central questions and conversations of today’s scholars and practitioners. We learn a great deal from his analysis, but we are left also with much still to discuss about public diplomacy, new public diplomacy, global engagement, and what is now an integral public dimension of diplomacy.  See also CPD’s “Meet the Author.”
 
Gijs de Vries, “Cultural Freedom in European Foreign Policy,” Institute for Foreign Cultural Relations, Stuttgart, Germany, 2019.  In this 110-page report, de Vries (London School of Economics and Political Science) calls for a European cultural response to the challenges confronting Europe’s cultural identity and the liberal international order.  His analysis of the potential and limitations of an emerging EU cultural diplomacy strategy centers on three questions.  (1) How to distinguish conceptually and operationally “between cultural relations and public diplomacy on the one hand and propaganda on the other?”  (2) How to avoid neo-colonialism?  (3) How to encourage EU governments, “prone to national showcasing,” to work together?  He argues for a multi-pronged European cultural approach: combined hard and soft power responses to authoritarian attacks on democracy; greater support for international humanitarian regimes, academic freedom, and independent journalism; legislation to address disinformation and risks to freedom of expression in policies that oblige social media companies to act as gatekeepers; integration of culture in sustainable development policies; and stronger EU policies and funding for citizenship, education and culture.  Cultural diplomacy’s traditional model, “with its dominant emphasis on displaying national ‘cultural’ achievements, is no longer fit for purpose,” de Vries argues.  It must be replaced by a strategy that makes cultural freedom a priority and integrates national and European initiatives.
 
Diplomatica: A Journal of Diplomacy and Society. Welcome Diplomatica – a new interdisciplinary academic journal that announces its intent to examine “the broad range of work across the social sciences and the humanities that takes diplomacy as its focus of investigation.”  Editors-in-Chief are Giles Scott-Smith (Leiden University) and Kenneth Weisbrode (Bilkent University).  The Book Review Editor is Haakon Ikonomou (University of Copenhagen).  Diplomatica’s editorial board includes a diverse array of leading scholars in diplomatic history and diplomatic studies.  The journal, published by Brill, welcomes submissions, and information on its editorial policies and broad range of interests can be found on its website. Individuals can sign up online for free access to Diplomaticathrough December 31, 2020.
 
Douglas Kane,  Our Politics: Reflections on a Political Life, (Southern Illinois University Press, 2019).  At a glance this book is not an obvious fit for a diplomacy reading list. Kane is a former journalist, staff assistant to the governor of Illinois, Illinois state representative, member of Wisconsin’s Buffalo County Board of Supervisors, and spouse of a three-term Wisconsin state senator.  But lessons learned bridging what he calls “that three foot gap” in the politics of America’s upper mid-West are surprisingly relevant to what diplomats have long called the “last three feet” of public diplomacy.  This is a clear, story-based account of what it means to act politically and locally.  Kane offers pragmatic advice on authenticity, audience concerns, traditional and social media, the importance of stories and actions, building coalitions, coping with pressure, handling complex issues with scarce time and knowledge, finding ways to hold to the ideal and the real.  Along the way he channels gems from Saul Alinsky, Edmund Burke, Vaclav Havel, Albert Camus, Fyodor Dostoyevsky, Tony Judt, Frantz Fanon, Walter Lippmann, John Stuart Mill, and Niccolo Machiavelli. Contexts differ, but the norms, skills, and tools of gifted politicians are much the same as those of street savvy diplomats taking personal and professional risks beyond the confines of fortress embassies.
 
Jan Melissen and Jian Wang, eds., “Special Issue: Debating Public Diplomacy: Now and Next,” The Hague Journal of Diplomacy,Volume 14 (2019), Issue 1-2 (April 2019).Melissen (Leiden University, HJD Co-editor) and Wang (USC Center for Public Diplomacy) have compiled debate-focused essays by leading and rising scholars on trends driving public diplomacy study and practice.  The editors called for the essays to be shorter, forward-looking, and more argumentative than research papers, yet they are significant contributions to scholarship.  Teachers and students will find them useful in university classes and foreign ministry training courses.  See also “Hague Journal Special Issue Published,” CPD Blog, USC Center on Public Diplomacy.
 
 
Joseph S. Nye, Jr., (Harvard University), “Soft Power and Public Diplomacy Revisited”
 
 
Andrew F. Cooper, (University of Waterloo, Canada), “Adapting Public Diplomacy to the Populist Challenge”
 
Jennifer M. Brinkerhoff, (George Washington University), “Diasporas and Public Diplomacy: Distinctions and Future Prospects”
 
 
Corneliu Bjola, Jennifer Cassidy, and Ilan Manor (University of Oxford), “Public Diplomacy in the Digital Age”
 
Constance Duncombe, (Monash University, Australia), “Digital Diplomacy: Emotion and Identity in the Public Realm”
 
 
Geoffrey Wiseman (Australian National University), “Public Diplomacy and Hostile Nations”
 
Philip Seib, (University of Southern California), “US Public Diplomacy and the Terrorism Challenge”
 
Kejin Zhao, (Tsinghua University, China) “The China Model of Public Diplomacy and Its Future”
 
Caitlin Byrne, (Griffith University, Australia), “Political Leaders and Public Diplomacy in the Contested Indo-Pacific”
 
George Packer, Our Man: Richard Holbrooke and the End of the American Century, (Knopf, 2019).  As Walter Isaacson puts it, what Atlantic staff writer and acclaimed journalist George Packer achieves is not only a superb 608-page biography of a larger than life diplomat but also a “sweeping diplomatic history and a Shakespearean tragicomedy.” Richard Holbrooke began his career as a dissenting Foreign Service Officer in Vietnam.  He went on to help normalize US relations with China, serve as ambassador to a reunited Germany and the UN, famously negotiate the Dayton peace agreement ending the war in Bosnia, struggle unsuccessfully to end the war in Afghanistan, and fail in his life-long ambition to become Secretary of State.  Packer tells countless new and telling stories about this talented and most public of diplomats – brilliant, egotistical, idealistic, media-savvy, pragmatic, flawed, duplicitous, bullying, seducing, ambitious, complex, intellectually honest, tireless, articulate, admired, and detested.  Plucked from pages at random.  “Holbrooke’s diplomacy was theater for mortal stakes.” When assailed by reporters, he “would pause to give them a spontaneous perfectly crafted paragraph of non-news, careful to keep expectations low.”  His policy of no leaks had an exception – those journalists “whose prominence and sympathy with his views gained them access to the inside story.” Packer’s account is unlikely to be required reading in foreign ministry tradecraft courses, but no aspiring or serving diplomat should miss it.  See also, George Packer, “The Longest Wars: Richard Holbrooke and the Decline of American Power,” Foreign Affairs,May/June 2019, 46-68.
 
“Resist: Counter-Disinformation Toolkit,” Government Communication Service, United Kingdom, April 2019.  Written by diplomacy and communications scholar James Pamment and his team at Lund University, this 69-page toolkit, published by the UK government, seeks to help public sector communication professionals prevent the spread of disinformation.  The toolkit defines disinformation and the threats it poses to UK society, UK national interests, and democratic values. Presented with clear language and graphics, the report provides a guide to recognizing disinformation, situational analysis, strategic communication, early warning and digital monitoring, impact analysis, and tracking outcomes.  The authors welcome comments, questions, and suggestions for revision.  See also Jonathan Owen, “Exclusive: Government to Train Public Sector Comms Troops for Battle in Escalating Disinformation War,”  PR Week,April 10, 2019.
 
Walter R. Roberts Papers, Special Collections Research Center, Gelman Library, George Washington University.  Walter R. Roberts (1916-2014) was a gifted diplomat, international broadcaster, teacher, and scholar known especially for his contributions to the practice and understanding of US public diplomacy in the 20th century. These papers primarily document his “second career” following his retirement from diplomatic service in 1973. They include his correspondence with US government officials, diplomats, lawmakers, educators, journalists, and civil society activists; his records of the Panel on International Information, Education and Cultural Relations (“Stanton Panel”); his exceptional collection of presidential commission reports and congressional hearings on public diplomacy; his published and unpublished writings; correspondence, research files, writings, and photographs documenting his professional associations with George Washington University and Georgetown University; and records documenting activities of the US Advisory Commission on Public Diplomacy, the Public Diplomacy Foundation, and the Public Diplomacy Council during the years he held leadership positions in these organizations. The collection also contains German language scripts of his broadcasts in the Austrian Unit of the Voice of America, 1946-1950.  My finding aid to the papers is linked to the site.
 
“Targeted Inspection of the Governance of the United States Agency for Global Media,”  Office of Inspection, US Department of State, ISP-IB-19-22.  State’s Office of Inspector General (OIG) examined the US Agency for Global Media’s (USAWG) governance structure and mandate instituted in 2015 and the Agency’s strategic direction and communication, program implementation, and resource management.  The OIG made five recommendations to improve executive direction and supervision, information and decision management, programming, internal controls, and workforce issues.  USAGM concurred in the recommendations; OIG considered them resolved.
 
Judith Tinnes, compiler, “Bibliography: Terrorism and the Media (including the Internet), (part 4),”  Perspectives on Terrorism,Volume 13, Issue 2.  In this comprehensive bibliography, Tinnes (Leibniz Institute for Psychology Information) has compiled journal articles, book chapters, books, edited collections, theses, grey literature, and other literature on terrorism and the media. Key words are bibliography, resources, literature, media, Internet, social media, terrorism, electronic jihad, cyberterrorism, narratives, and counter-narratives. Tinnes prioritizes recent publications and where possible uses freely available versions of content in subscription-based publications. Websites were last visited on March 3, 2019.  Links to earlier bibliographies in Parts 1-3 are included. 
 
Geoffrey Wiseman, “Public Diplomacy and Hostile Nations,” The Hague Journal of Diplomacy,14 (2019), 134-153.  In this important article, Wiseman (Australian National University) continues to show how integrating theory and practice can illuminate our understanding of diplomacy’s public dimension.  In the context of practice, he examines democracies’ past and present uses of public diplomacy in relations with hostile states, constructed analytically as a binary choice between isolate or engage.  He considers five challenges democracies need to address: “(1) evaluating public diplomacy’s wider theoretical, or strategic, relevance; (2) mitigating the isolate-or-engage dilemma; (3) avoiding the stigma of propaganda; (4) managing rising democratic expectations; and (5) settling on a role for governments in public diplomacy.”  He then proposes several hypotheses.  For practitioners, he argues diplomatic engagement is generally better than isolation, good public diplomacy cannot compensate for bad policy, democracies’ brands must resemble reality, and engagement should seek a long-term dialogue of some kind.  For scholars, he uses this empirical construct to explore “public diplomacy’s theory challenge.”  He contends that, although public diplomacy is not a theory, diplomacy more broadly is a theory, drawing on Paul Sharp, because it helps us describe, explain, and predict much that happens in world politics, and because it provides prescriptive norms for conflict management. Wiseman offers conceptually grounded propositions about public diplomacy and soft power, recent discourse on “sharp power,” a “propaganda challenge,” and a “democracies ascendant” rising-expectations challenge. Particularly instructive is the expansion of his ideas on “polylateral diplomacy” and his analytical framework of public diplomacy’s “ideal types.”  He argues that diplomacy’s future has an “omnilateral dimension,” which he defines, that builds on “polylateralism.  Wiseman’s closely reasoned views deal with hard questions in theory and practice.  They deserve attention and debate.
 
Recent Blogs and Other Items of Interest
 
Kadir Jun Ayhan, “Let’s Delineate the Boundaries of Public Diplomacy,”  March 11, 2019, CPD Blog, USC Center on Public Diplomacy.
 
Alison Baily, “Cultural Evolution, Democracy, and Freedom,”  March 2019, British Council.
 
Martha Bayles, “Sharp Power and Stock Villains,” March 15, 2019, The American Interest.
 
 
William J. Burns, “The Lost Art of American Diplomacy: Can the State Department Be Saved,”  March 27, 2019, Foreign Affairs.
 
Nicholas J. Cull, “Nick Cull Answers More Questions on Propaganda,”  April 22, 2019, USC Center for Public Diplomacy, CPD Blog.
 
Shawn Dorman, “The Diplomacy Imperative: A Q&A With William J. Burns,”  May 2019, The Foreign Service Journal.
 
Kim Andrew Elliott, “The USAGM Audience Increase: Less Startling Than Meets the Eye,”  March 27, 2019; Shawn Powers, “USAGM’s Global Reach: More Than Meets the Eye,”  April 3, 2019, CPD Blog, USC Center on Public Diplomacy.
 
Carol Morello, “On the Road to Swagger with Mike Pompeo: A Year Defending Trump’s Worldview,”  April 25, 2019, The Washington Post.
 
Amie Ferris-Rotman, “In Kabul, Russia Has a New Cultural Center on the Site of Its Soviet Predecessor,”  April 15, 2019, The Washington Post.
 
Nina Hachigian, “Cities Will Determine the Future of Diplomacy,”  April 16, 2019, Foreign Policy.
 
Mariami Khatiashvili, “Jazz Ambassadors: An Instrument of Public Diplomacy,”  May 2, 2019, CPD Blog, USC Center on Public Diplomacy.
 
Joseph S. Nye, “American Soft Power in the Age of Trump,”  May 6, 2019, Project Syndicate.
 
 
Christopher Sabatini, “The Senate is Hollowing Out the United States’ Diplomatic Corps,”  March 22, 2019, Foreign Policy.
 
Pawel Surowiec and Chris Miles, “Public Diplomacy Imploded: Populist Cultural Strategies for the Digital Age,”  Part one, March 21, 2019; 
 
 
Teaching Position at ANU College of Asia and the Pacific.  Australian National University seeks early-career diplomacy scholar with strong research interests in negotiation theory and practice for a full time tenure-track position. 
 
 
 
Gems From The Past 
 
Jeffrey K. Tulis, The Rhetorical Presidency, (Princeton University Press, first edition, 1987; published with a new foreword by Russell Muirhead and new afterword by the author, 2017, 2018).  The central argument of Jeffrey K. Tulis’ (University of Texas, Austin) classic study is that US presidents before Woodrow Wilson felt constrained by constitutional forms on how they acted and communicated.  Codes of propriety and conceptions of statesmanship mattered.  Policy speeches were rare.  Written communication between branches of government was the norm.  Wilson’s “rhetorical presidency” marked a fundamentally transformative turn to presidents who used rhetoric as a special case of executive power.  They used mass communication technologies (loudspeakers, radio, television) and managed attention to image and self-presentation, not to overturn the Constitution, but to break free from constitutional formalities in order to shape and respond to popular mandates.  Rhetorical presidents after Wilson sought to make the constitutional order work – on behalf of public interests – through forms of governance and diplomacy that appealed directly to the people.  Until Donald Trump.  In his afterword, Tulis closes with reflections on a demagogic president armed with Twitter who “illustrates the worst aspects of the rhetorical presidency undisciplined by countervailing constitutional practices and norms.” Twitter stands separate from earlier technologies of rhetorical presidents.  Constitutionally informed presidents might use Twitter sparingly Tulis argues.  But in Trump’s case, “Twitter becomes an extension of his personality, posing a serious problem for foreign affairs, international stability, financial markets, economic stability, and domestic tranquility.”

IPDGC honors Sen. Patrick Leahy for commitment to Public Diplomacy

By Yvonne Oh, IPDGC Program Coordinator

On March 5, 2019, the Vermont senator was awarded the Walter Roberts Award for Congressional Leadership in Public Diplomacy during a Capitol Hill ceremony.

IPDGC Director Janet Steele noted that because of Sen. Leahy’s unwavering support for public diplomacy, he played a key role in saving funding for educational and cultural exchange programs, especially the English language programs were under threat of being terminated.

Together with the Congressional Leadership Award, the Walter Roberts Endowment gave a grant to the Vermont Council on World Affairs to enhance international youth leadership exchanges.

Read more about the event in GW Today: link here

I couldn’t be more delighted for the opportunity to thank Sen. Leahy for his steadfast support to efforts for telling America’s story to the world.”

– Janet Steele, Director, IPDGC

Issue #95

Katherine A. Brown, Your Country, Our War: The Press and Diplomacy in Afghanistan, (Oxford University Press, 2019).  In this excellent and engaging book, grounded in years of interviews with journalists and political actors in Afghanistan and the US, Katherine Brown (Global Ties U.S., Georgetown University) achieves several objectives.  First, she examines narratives and framing of modern Afghanistan in the journalism of US and Afghan news media.  Her empirical findings are shaped by two strands in communications studies – (1) literature on indexing, agenda setting, framing, conflict reporting, and related concepts; and (2) studies on national bias and ethnocentrism.  Second, she devotes considerable attention to habits and emotional conflicts of Afghan journalists and the sociology of how journalism has developed in Afghanistan since its news media became independent in 2001.  Her analysis of journalism in each nation is set in the context of how their news media function in relation to national priorities and international politics, the strategies of US national security actors, and circumstances shaped by violence, politics, and social change in Afghanistan.  In the concluding chapter, Brown turns to what she calls “the diplomatic dimension in news.”  She argues that journalists, who usually maintain distance from political agendas at home, do not disengage from their national identities abroad.  Nationalism, emotional attachments, and domestic reporting priorities lead journalists to “play the role of representatives, or de facto diplomats, for their nations.” “Journalists are actors in international diplomacy, mediating communications between governments and publics, and between governments and governments.”  It is a complex argument worthy of reflection, debate, and another book.
William J. Burns, “How to Save the Power of Diplomacy,” March 8, 2019, The New York Times.  Ambassador (ret.) Burns (Carnegie Endowment, former Deputy Secretary of State) makes a compelling case for fundamental transformation in US diplomacy.  He advocates three imperatives: recapture the fundamentals of diplomatic tradecraft, build modern capabilities and strip down bureaucracy, and construct a new compact between government and citizens about America’s role in the world and the utility of diplomacy.  The roots of “America’s diplomatic decay” run deep, and “a cure will involve more than just seeing the back of Donald Trump.”
Kwang-jin Choi, The Republic of Korea’s Public Diplomacy Strategy: History and Current Status, CPD Perspectives, USC Center on Public Diplomacy, January 2019.  Choi (Head, Center for People Diplomacy, ROK Ministry of Foreign Affairs) provides a practitioner’s account of South Korea’s public diplomacy. His historical survey begins with episodic public diplomacy activities in the 19th century followed by an increasingly broad range of press and cultural activities in the decades after World War II and the Korean War.  South Korea adopted the term public diplomacy in 2010.  It reorganized activities in a Public Diplomacy and Cultural Affairs Bureau within its Ministry of Foreign Affairs and passed a Public Diplomacy Act. (Appendices contain the text of the Act and its Enforcement Decree.)  Choi’s paper discusses South Korea’s definition of public diplomacy, organizational and planning issues, and public diplomacy strategy.
Andrew F. Cooper and Jérémie Cornut, “The Changing Practices of Frontline Diplomacy: New Directions for Inquiry,” Review of International Studies(2018).  In this cutting edge article, Cooper (University of Waterloo, Canada) and Cornut (Simon Fraser University, Canada) focus on what diplomatic practitioners do “in the field.”  Their aim is to steer IR and diplomacy studies away from dominant attention to what goes on in headquarters and national capitals toward a perspective that, building on the ideas of Paul Sharp and Geoffrey Wiseman, advances a “conviction that the activities of ‘professional strangers’ and ‘mediators’ posted abroad are constitutive of international politics.”  Cooper and Cornut begin with a discussion of practice-based theory’s contributions (empirical depth, importance of agency, utility of complex, problem driven inquiry).  They argue for expanding the practice turn in IR theory to embrace what analysis of frontline diplomacy can tell us about current changes in both international politics and diplomatic practice.  Taking research in these directions calls for exploration of important questions raised by Wiseman’s illuminating concept of polylateralism and its inclusion of non-state actors in diplomatic interactions.  The article develops their claims through references to studies by others that include the 2011 intervention in Libya, multilateral diplomacy at G-8 summits and the 1970s Helsinki Conference, and relief efforts in Somalia and Haiti.  They conclude with two case studies of innovations in frontline practices: actions of Sherpas in G-20 summits following the 2008 financial crisis and US Ambassador to Russia Michael McFaul’s use of Twitter.  Citations throughout the article of relevant literature in current diplomacy studies strengthen its value.
Andrew F. Cooper, “U.S. Public Diplomacy and Sports Stars: Mobilizing African-American Athletes as Goodwill Ambassadors from the Cold War to an Uncertain Future,” Place Branding and Public Diplomacy,December 2018.  Cooper (University of Waterloo, Canada and the author of Celebrity Diplomacy) asserts the United States has a deep pool of “star athletes and African-American athletes more specifically” who can be deployed in its public diplomacy on the basis of choices from a spectrum of risk-averse and risk-oriented strategies.  His article examines US Cold War and post Cold War “goodwill ambassador” programs and compares their “conformist style” with the potential for gains and risks in strategy choices going forward.  Among the risks Cooper identifies are athletes’ reluctance to participate without commercial endorsement, their aversion to being co-opted, and downsides of participation in an era of Trump administration populism and racial polarization.  While these risks will likely preclude participation by many athletes in such initiatives in the current environment, he points to their potential rewards if and when conditions in the future are more amenable.
Democracy Promotion in a Challenging World, Hearing Before the Committee on Foreign Affairs, US House of Representatives, Serial No. 115-142, June 14, 2018.  The Committee’s 117-page transcript contains statements by Chairman Edward Royce; Ranking member Eliot Engel; Carl Gershman, President, National Endowment for Democracy; Daniel Twining, President International Republican Institute, and Kenneth Wollack, President, International Democratic Institute; and additional materials submitted for the record.  The hearing addressed challenges facing the democratization activities of the Endowment and the political party institutes, global prospects for democratic resilience and authoritarian vulnerability, issues in recruiting next generation democratizers, the Endowment’s report on Sharp Power, and related matters.
Diana Ingenhoff, Candace White, Alexander Buhmann, and Spiro Kiousis, eds., Bridging Disciplinary Perspectives of Country Image, Reputation, Brand, and Identity, (Routledge, 2019).  Ingenhoff (University of Fribourg, Switzerland), White (University of Tennessee), Buhmann (BI Norwegian Business School), and Kiousis (University of Florida) divide the 16 essays in this handbook on perceptions of countries and their effects into four categories: business studies, social psychology, sociology and political science, and communication studies.  Their interdisciplinary and multi-national approach connects conceptual constructs of country identity, branding, reputation, and image with applied knowledge for practitioners in such fields as public diplomacy, international marketing, and corporate advocacy.  Issues include the strengths and limitations of country brand indexes, country reputation and global sport, “global rage” in the Brexit and Trump era, mediated public diplomacy theory building, recent research on relational and nation branding approaches in public diplomacy, and social media platforms for the study and practice of brand communities.  Essays of particular interest to diplomacy and communications scholars and practitioners include:
Henrik Merkelson (Lund University, Sweden) and Rasmus Kjærgaard Rasmussen (Roskilde University, Denmark), “Evaluation of Nation Brand Indexes.”
Tobias Werron (Bielefeld University, Germany), “The Global Construction of National Reputation.”
Frank Louis Rusciano (Rider University, New Jersey), “World Opinion, Country Identity, and Country Images.”
Tianduo Zhang (University of Florida) and Guy J. Golan (University of South Florida), “Mediated Public Diplomacy as a Function of Government Strategic Issue Management.”
Di Wu (American University) and Jian Wang (University of Southern California), “Country Image in Public Diplomacy: From Messages to Relationships.”
Wayne Wanta (University of Florida), “Media Influences on the Public’s Perceptions of Countries: Agenda-Setting and International News.”
Efe Sevin (Reinhardt University, Georgia, USA), “Talking at Audiences: Networking and Networks in Country Images.”
Diana Ingenhoff, Tianduo Zhang, Alexander Buhmann, Candace White, and Spiro Kiousis, “Analyzing Value Drivers and Effects of 4D-Country Images on Stakeholders’ Behavior Across Three Different Cultures.”
Jill Lepore, “A New Americanism: Why America Needs a National Story,” Foreign Affairs,March/April, 2019, 10-19.  Lepore (Harvard University, The New Yorker, and author of These Truths: A History of the United States) makes the compelling and provocative argument that when American historians “stop trying to write a common history for a people, nationalism doesn’t die.”  Instead they open the door to charlatans and tyrants who offer myths, prejudices, and hatreds that allow dangerous versions of American nationalism to take hold.  Her brief article is first a powerful critique of an American historical profession that in the past half century has produced excellent scholarship on social groups and global history, but has stopped trying to write a common history for a people.  She supports her claim with threads drawn from These Truths, her own recent attempt at writing national history.  Her tapestry – inspired by the sweeping narrative of 20th century historian Carl Degler and the composite nationalism of Frederick Douglass – places race, slavery, segregation, liberty, rights, revolution, freedom, and equality at the center of a common account.  Writing national history creates problems, Lepore concedes. “But not writing national history creates more problems, and these problems are worse.”  It paves the way for “nationalists” who say they can “make America great again.”
Ilan Manor, The Digitalization of Public Diplomacy,  (Palgrave Macmillan Series in Global Public Diplomacy, 2019).  Oxford University’s Ilan Manor, a leader in next generation diplomacy scholarship, sets a very high standard in this book.  He builds on a foundational comparison of 20th century public diplomacy and “new public diplomacy,” which he characterizes as the ascendancy of a global media ecology, the rise of “a digital society,” two-way information flows between individuals and groups, and new methods in diplomatic practice that emphasize dialogue and relationship models.  His thesis: digitalization of public diplomacy “should be conceptualized as a long term process in which digital technologies influence the norms, values, working routines and structures of diplomatic institutions, as well as the self-narratives or metaphors diplomats employ to conceptualize their craft.”  Manor develops this claim through: (1) construction of his conceptual framework for understanding the influence of digital technologies; (2) analysis of the norms, values, and logic of digital society as a precursor to understanding digitalization of public diplomacy; and (3) detailed examination of the experiences of foreign affairs ministries worldwide: Botswana, Canada, Denmark, Ethiopia, France, India, Iran, Israel, Kenya, Lithuania, Palestine, Poland, Russia, Rwanda, Sweden, Turkey, the EU, the Netherlands, the UK, Uganda, the US, and New Zealand.  Teachers will find the book essential reading for students; it is written with flair and contains extensive references and e-book links to online material.  Practitioners will benefit from its analysis and empirical evidence.  Scholars will discover much to agree with and ponder. They will also find grounds for spirited discourse, including its treatment of public diplomacy as an independent category of analysis and its hard binary between traditional and “new” public diplomacy.  This is a serious and important book, a landmark in diplomacy studies.
Ilan Manor and Rhys Crilley, “Visually Framing the Gaza War of 2014: The Israel Ministry of Foreign Affairs on Twitter,”  Media, War & Conflict,Vol. 11(4), 2018, 369-391.  Manor (University of Oxford) and Crilley (The Open University, UK) build on the work of Robert Entman and others to extend framing theory to social media and diplomacy in war.  They argue there are three gaps in framing theory in the context of modern armed conflict: inadequate understanding of how foreign ministries use social media to frame conflict, a gap in understanding the relationship between narratives and frames, and insufficient understanding of how visual media fit into foreign ministry framing and narrating conflict on social media.  Their conceptual arguments are developed in a case study of 795 tweets published by Israel’s Ministry of Foreign Affairs in its digital diplomacy during the 2014 Israel-Gaza conflict.
Christopher Paul, Colin P. Clarke, Bonnie L. Triezenberg, David Manheim, Bradley Wilson, Improving C2 and Situational Awareness for Operations in and Through the Information Environment, RAND Corporation, 2018.  In this 110-page report, Paul and his RAND colleagues focus on ways “to improve integration of information operations and information considerations more broadly in military operations in and through” the information environment.  As with many RAND reports on Defense Department (DoD) issues, there are significant implications for actors in diplomacy and civil society.  The report examines two basic questions.  How should DoD conceptualized “command and control” (C2) and situational awareness of the information environment?  And how should DoD organize at the geographic combatant command level to maintain C2 and situational awareness?  Issues discussed include information operations, the meaning of influence, blending information and physical power, organizational alternatives, knowledge management, recommendations for practitioners’ training and operations, lessons from adversaries, artificial intelligence, machine learning, and autonomous warfare.
Julie Ray, “Image of U.S. Leadership Now Poorer Than China’s,” Gallup, February 28, 2019.  Gallup’s Julie Ray summarizes highlights in Gallup’s recent survey of how people in more than 130 countries rated U.S. leadership in President Donald Trump’s second year in office.  (1) The “image of U.S. leadership is in poor shape, but its approval ratings [at 31% in 2018] are no longer in free fall.”  Gallup argues this implies doubts in Trump’s first year “about U.S. commitments abroad have taken root – and the unpredictability of the U.S. president is now somewhat expected.”  (2) Germany’s leadership ranking is first at 39%.  (3) China and Russia gained ground; China leads the U.S. at 34%, and Russia’s approval is at 30%.  Gallup contends this shift in “global soft power” may make it more difficult for the U.S. to counter their influence unless the Trump administration “can erase some of the doubts that U.S. partners have about its commitment.”   The full report, Rating World Leaders: The U.S. vs. Germany, China, and Russia2019 is available for download.
Shaun Riordan, Cyberdiplomacy: Managing Security and Governance Online, (Polity, 2019).  Riordan (European Institute of International Studies and a former British diplomat) examines the need for cyber governance and rules, less in the context of much discussed threats, but through the lens of diplomacy.  He offers a fundamental distinction between digital diplomacy (use of digital tools to pursue diplomatic objectives) and cyber diplomacy (use of diplomatic tools and mindsets to manage problems of governance in cyberspace).  Key issues include negotiating regulations, mitigating conflict, conducting business in cyberspace, better understanding algorithms and intentions. Riordan’s goal is to make diplomacy and diplomats, who are “remarkably good at identifying intentions” through repeated face-to-face contact, essential to addressing important cyber policy and governance issues.  It’s time, he argues, “for diplomats to stop messing with social media and get back to the serious stuff.”
Daya Kishan Thussu, International Communication: Continuity and Change, (Bloomsbury Academic, 3rd edition, 2018).  Thussu (Tsinghua University, Beijing) updates his textbook on international media and communication with new information and analysis of technological, political, and economic changes during the decade since the second edition.  Trends include digitization and deregulation, global penetration of mobile internet, growth of global digital companies, the rise of China and India, empowered non-state actors, continued US dominance in entertainment media, and increasing news and other communication content from sources outside the West.  Thussu combines historical context, theoretical approaches, and teachable case studies in a wide-ranging treatment of the global communication infrastructure and global media.  Teaching aids include a chronology of international communication, a glossary of terms, a list of useful websites, and discussion questions for each chapter.
U.S. Department of State, Office of Inspector General (OIG), “Management Assistance Report: Use of Personal Social Media Accounts to Conduct Official Business,” February 2019.  The OIG’s report responds to allegations that some US ambassadors were violating Foreign Affairs Manual guidelines by posting original content regarding matters “of Departmental concern” on their personal social media accounts. Following a review of all such personal accounts it could locate, the inspectors found that most posts were reposted content from official accounts, “which does not violate guidelines.”  OIG found, however, that the Department’s guidelines lacked specificity and its definitions did not clearly distinguish between “official capacity” and “personal capacity.”  OIG also found that 20 ambassadors had posted content inconsistent with the guidelines regardless of how the Department’s policies were stated.  The report contains examples, an explanation of the social media regulations, and recommendations for change.  Overall, it places a useful spotlight on contested issues in digitized diplomacy.
US Government Accountability Office, “Department of State: Integrated Action Plan Could Enhance Efforts to Reduce Persistent Overseas Foreign Service Vacancies,” GAO-19-220, March 2019.  GAO reports that State Department data show persistent Foreign Service vacancies in overseas generalist and specialist positions based on benchmarks in 2008 (14%), 2011 (14%), and 2018 (13%).  The report summarizes views of overseas staff that vacancies increase workloads, contribute to stress and lower morale, limit reporting on political and economic issues, and increase vulnerability to cybersecurity attacks and other threats. GAO faults the State Department for its lack of an integrated plan for reducing these vacancies.  See also Robbie Gramer, “State Department Vacancies Increase Embassy Security Risks, Report Warns,”  March 7, 2019, Foreign Policy.
Stephen M. Walt, The Hell of Good Intentions: America’s Foreign Policy Elite and the Decline of U.S. Primacy, (Farrar, Straus and Giroux, 2018).  Walt (Harvard University) gives us a provocative and penetrating critique of America’s foreign policy elites and institutions, leading voices, and their global strategy of a “liberal hegemony” guided by indispensable and benevolent US leadership during the past quarter century.  His argument.  (1) The liberal order (democracy, rule of law, religious and social tolerance, respect for human rights, economic openness, alliances, and global economic institutions) failed because it overestimated America’s ability to reshape other societies and underestimated the ability of weaker actors to counter US aims.  (2) America’s foreign policy elite is an inbred, conformist caste insulated from the consequences of the policies it promotes and at odds with the preferences of most Americans.  (3) Durable commitment to ‘liberal hegemony’ is sustained by inflating threats, exaggerating benefits of global leadership, concealing costs, and projecting eventual success.  (4) America’s political system does little to reward successes and penalize failures of foreign policy elites.  Walt is a reputable scholar and skilled debater.  His deeply researched account frames his claims with extensive supporting evidence, numerous exceptions, and nuanced interpretations that reflect the complexity of the subject matter.  So what about President Trump’s assault on elites and the liberal order?  Here Walt casts nuance aside. Trump’s incompetence, ignorance, chaotic management, toxic rhetoric, and foolish decisions provide “a textbook case for how not to fix U.S. foreign policy.”  Walt concludes by dealing with counter-arguments and his alternative grand strategy: offshore balancing and putting diplomacy center stage.  Military power, still important, should be a last resort rather than the first.  Emphasis on diplomacy will require major reforms to include ending heavy reliance on political appointees and extended vacancies, and a turn to well-funded professional development and education.  For a rejoinder and contrasting view, see Jake Sullivan, “More, Less, Or Different?” Foreign Affairs, January/February, 2019.
Michael Walzer, A Foreign Policy for the Left, (Yale University Press, 2018).  As the American left achieves greater visibility with prominent older (Bernie Sanders) and younger (Alexandria Ocazio-Cortez) voices shaping political discourse, a new book by one of the left’s leading public intellectuals takes aim at what’s missing.  Michael Walzer (Princeton, Institute for Advanced Study, emeritus) argues the left’s default position, an almost exclusive focus on creating a more just domestic society, is “a highly principled failure.” “For many of us, the only good foreign policy is a good domestic policy.”  In this compendium of updated and rewritten essays from Dissent, Walzer compiles his arguments against a reflexive avoidance of foreign engagement and for a politically effective and morally legitimate approach to global affairs.  Difficult questions addressed include:  Who should benefit from a redistributive internationalism? When should the left support and oppose the use of force?  How should a mostly secular left address religious revival?  How many interests, contrary to its own, should the US accommodate for the sake of global stability?  And why can’t the left accept an ambivalent relationship with American power, acknowledging it has good and bad effects?  Self described as “a very old leftist,” Walzer continues to stimulate needed debate.
Jay Wang and Sohaela Amiri, “Building a Robust Capacity Framework for U.S. City Diplomacy, USC Center on Public Diplomacy,” February 2019.  In this brief online paper, Wang and Amiri (University of Southern California) argue the ascending phenomenon of cities as subnational and “glocal” actors in diplomacy is not only evidence of new varieties of diplomatic practice, it also means “city diplomacy has now become essential for local communities to thrive in a globalized society.”  Their paper profiles ideas developed at a workshop hosted in 2018 by USC’s Center on Public Diplomacy with participants from 13 US cities including Los Angeles and New York City. They organize their takeaways in three categories: key functions (trade, consular issues, climate issues, countering terrorism, hosting special events); challenges (fragmented organizations, lack of coherent identity, limited resources); and building future city diplomacy practices (policy driven diplomacy, strengthened citizen support, better communication, networked concepts and practices, and better use of data).
Recent Blogs and Other Items of Interest
Corneliu Bjola, “The ‘Dark Side’ of Digital Diplomacy,”  January 22, 2019, CPD Blog, USC Center on Public Diplomacy.
Halid Bulut, “Cultural Diplomacy Through Turkish Cinema,” January 28, 2019, CPD Blog, USC Center on Public Diplomacy.
Hillary Rodham Clinton, “The Future of Diplomacy,”Moderated by Ambassador (ret.) Bill Burns, February 7, 2019, Video (approximately 80 minutes), Georgetown University.
Daniel R. DePetris, “Has the State Department Been Stripped of Its Swagger?”  January 27, 2019, The National Interest.
Amy Ebitz, “The Use of Military Diplomacy in Great Power Competition,”  February 12, 2019,  Brookings.
Robbie Gramer and Elias Groll, “With New Appointment, State Department Ramps Up War Against Foreign Propaganda,”  February 7, 2019, Foreign Policy.com.
Elias Groll and Robbie Gramer,  “New Bill Seeks to Energize American Cyberdiplomacy,”  January 24, 2019, Foreign Policy.com.
Alan Heil, “A New Era for US-Funded Global Media: Innovations Accelerate,”  March 8, 2019, Public Diplomacy Council.
Joe Johnson, “The Dark Matter of Public Diplomacy,”  March 5, 2019, Public Diplomacy Council.
Ilan Manor, “In Digital Diplomacy, Hope Travels Further Than Hate,”  February 25, 2019, CPD Blog, USC Center on Public Diplomacy.
Derek Moscato, “Mediating the Polar Silk Road: The Public Diplomacy of China’s Arctice Policy White Paper,”  January 14, 2019, CPD Blog, USC Center on Public Diplomacy.
Joseph S. Nye, “Rules of the Cyber Road for America and Russia,”  March 5, 2019; “Is the Populist Tide Retreating?”  February 4, 2019, Project Syndicate.
Shaun Riordan, “Treating Facebook as a Geopolitical Actor,”  February 18, 2019, BideDao.
Marie Royce, “Exchange Programs Pay Off For Americans,”  Foreign Service Journal,January/February 2019, 56-58.
Mattathias Schwartz, “Mike Pompeo’s Mission: Clean Up Trump’s Messes,” February 26, 2019, The New York Times Magazine.
Philip Seib, “The Realities of Terrorism’s Resilience,” February 22, 2019, CPD Blog, USC Center on Public Diplomacy.
Reid Standish and Robbie Gramer, “U.S. Cancels Journalist’s Award Over Her Criticism of Trump,”  March 7, 2019, Foreign Policy.com.
Pamela Starr and Jeffrey Phillips, “Public Diplomacy – The Forgotten But Essential Element in U.S.-Mexico Relations,”  February 19, 2019, CPD Blog, USC Center on Public Diplomacy.
Harry Stevens, “U.S. Ambassadors Have Become Less Qualified Under Trump,”  February 20, 2019, Axios.
Darius Wainwright, “Soft Power: Ever Present in U.S.-Iran Relations,”  March 4, 2019, CPD Blog, USC Center on Public Diplomacy.
Vivian S. Walker, “Say It With Statues: Brick and Mortar Revisionism in Orban’s Hungary,”  February 8, 2019, War on the Rocks.
Lynne Weil, “Storming Capitol Hill to Support PD,”  March 4, 2019, Public Diplomacy Council.
David A. Wemer, “How to Fight Disinformation While Preserving Free Speech,”  March 4, 2019, Atlantic Council.
Gems From The Past 
Hannah Arendt, “Lying in Politics: Reflections on the Pentagon Papers,”  in Crises of the Republic, (A Harvest Book, 1969), 3-47 and “Truth and Politics,” originally published in The New Yorker, February 25, 1967.  Massive quantitative change yields qualitative difference as Donald Trump’s lies demonstrate.  In this regard he is sui generis.  There is no linear progression in the use of deception to achieve political ends from Plato’s cave allegory to the Pentagon papers released by Daniel Ellsberg to America’s current president.  Nevertheless, Hannah Arendt’s reflections on truth and politics a half-century ago are relevant in thinking about today’s era of “alternative facts.” Ellsberg’s idea of “internal self-deception,” she wrote, was not a process that began with deception and ended with self-deception.  Rather, “The deceivers started with self-deception.”  They “lived in a defactualized world that made self-deception easy.”  Arendt also understood that “Freedom of opinion is a farce unless factual information is guaranteed and the facts themselves are not in dispute.”   “The result of a consistent and total substitution of lies for factual truth,” she maintained, “is not that the lies will now be accepted as truth and the truth defamed as lies, but the sense by which we take our bearings in the real world – and the category of truth vs. falsehood is among the mental means to this end – is being destroyed.”